New Jewellery Retail Business
Online Sales Channels Offline Retail and Service Network
Manufacturing Business
Silver Exchange Business
Our Brands
Selected Self-Owned Brands Selected Third Party Brands Designer Brands

Through sustained efforts over the years, the Group has developed highly diversified businesses span from upstream to midstream to downstream – ranging from Manufacturing, New Jewellery Retail and Silver Exchange businesses. With an integrated business model covering operations across the entire industry, we have become one of the few silver and precious metals conglomerates in China.